Innovation in Steel Structure Construction with Rafael Rodríguez

Jose Cosculluela talks with Rafael Rodríguez, CEO of Anro, a Spanish company with more than 60 years of experience in steel structures, known for its ability to adapt and keep innovating.

From its family beginnings to complex projects such as the Roig Arena in Valencia, Rafael looks back on the strategic decisions that shaped Anro's growth and shares a clear view of the present and future of the sector.

In this episode you will see:

• What working with an “open book” model in project management involves
• How process innovation improves quality and cuts costs
• Why diversifying products and services helps in times of crisis
• The role of the customer, the team and company culture in the evolution of Anro
• Industrialisation as a way to transform traditional construction.

An honest, strategic conversation about the path that connects tradition and innovation in the steel industry.